Gyaru fashion is one of the most iconic Japanese street styles, known for its bold, playful, and glamorous aesthetic. Originating in the 1990s, Gyaru has evolved into multiple substyles, each with a unique twist. A key element of the Gyaru style is the makeup and hair, which together create that striking, eye-catching appearance. If you’ve been looking for inspiration to elevate your beauty routine, here are ten Gyaru makeup and hair ideas that will help you achieve the look.
1. Classic Kogal Gyaru with Light Brown Hair
The Kogal substyle is all about a youthful, schoolgirl-inspired aesthetic. A signature look for this style includes light brown hair, often with soft waves or curls. Pair this hair with thick, dark eyeliner to make your eyes pop, and add voluminous false lashes. A soft, peachy blush and nude lipstick complete the youthful, energetic vibe. Kogal Gyaru often emphasizes a glowing, dewy complexion, so consider using a highlighter on your cheekbones, nose bridge, and Cupid’s bow.
Makeup Tips:
- Use a light foundation for a natural finish.
- Apply dark brown or black eyeliner on the upper lash line.
- Focus on thick, fluttery false eyelashes.
- Use a soft, peach blush for a fresh look.
Hair Tips:
- Opt for light brown or honey-colored hair dye.
- Soft curls or waves work best for a youthful vibe.
- Hair accessories like ribbons or clips can enhance the look.
2. Hime Gyaru with Elegant Blonde Curls
Hime Gyaru, also known as “princess Gyaru,” is glamorous and elegant. This style typically features long, perfectly styled hair with voluminous curls. Blonde or platinum hair is ideal, but soft pastel shades are also popular. Makeup for Hime Gyaru focuses on large, doll-like eyes achieved with circle lenses, false lashes, and eyeliner. Pink blush and glossy lips enhance the delicate, feminine appearance.
Makeup Tips:
- Apply circle lenses to make your eyes appear larger.
- Use a liquid eyeliner to create a defined wing.
- Soft pink blush on the apples of the cheeks.
- Glossy pink or nude lipstick.
Hair Tips:
- Long, voluminous curls create a princess vibe.
- Consider hair extensions if your hair is short.
- A small tiara or hair clip adds elegance.
3. Ganguro Gyaru with Vibrant Hair Colors
Ganguro Gyaru is bold and rebellious, known for its dark tan, striking eye makeup, and colorful hair. Shades like platinum blonde, pastel pink, or even bright purple are popular. Makeup is dramatic, with white eyeliner on the lower lash line, heavy false lashes, and glitter accents. Lip colors can range from nude to bright shades, depending on your personal style.
Makeup Tips:
- Apply white eyeliner on the lower waterline.
- Use bold eyeshadow colors like orange or gold.
- Dramatic false lashes are essential.
- Highlight your cheekbones for a radiant effect.
Hair Tips:
- Bright or pastel hair colors work best.
- Loose waves or straight styles complement this edgy look.
- Hair accessories like colorful clips can add fun.
4. Agejo Gyaru with Voluminous Brown Hair
Agejo Gyaru is sexy, glamorous, and perfect for night outings. Hair is often big, voluminous, and styled in soft curls or waves. Shades of brown or chestnut are popular. Makeup focuses on dramatic eyes with thick eyeliner and false lashes, paired with bold lips in red, pink, or coral. Highlighter on cheekbones and under the brow bone adds dimension.
Makeup Tips:
- Smokey eyes with black or brown eyeshadow.
- Thick, winged eyeliner.
- Bold lip color to complement the eye makeup.
- Contouring to accentuate facial features.
Hair Tips:
- Use a curling iron for loose, glamorous curls.
- Tease the roots for added volume.
- Hair sprays and shine serum keep curls defined and glossy.
5. Manba Gyaru with Rainbow Highlights
Manba Gyaru is colorful, fun, and playful, often featuring rainbow hair or streaks in bold colors. The makeup is equally vibrant, with bright eyeshadows, white eyeliner, and glitter accents. Lips are often glossy or feature light pink shades. This style is all about standing out and expressing creativity.
Makeup Tips:
- Experiment with multi-colored eyeshadow palettes.
- Use white eyeliner under the eyes to brighten them.
- Glitter accents on eyelids or cheekbones.
- Light pink or nude lips.
Hair Tips:
- Rainbow highlights or pastel streaks.
- Loose, messy curls for a carefree look.
- Accessories like hair clips or colorful hair ties enhance the playful style.
6. Shiro Gyaru with Platinum Blonde Hair
Shiro Gyaru is a softer, lighter version of the classic Gyaru style. Hair is often platinum blonde, silver, or pastel shades. The makeup focuses on pale, glowing skin with soft eyeshadow and light pink or nude lips. Eyeliner and false lashes are used to subtly define the eyes without overpowering the look.
Makeup Tips:
- Soft, neutral eyeshadow shades like beige or light pink.
- Thin eyeliner and natural-looking false lashes.
- Peach or pink blush for a gentle glow.
- Light pink or nude lipstick.
Hair Tips:
- Platinum blonde or pastel shades.
- Straight or slightly wavy hair works best.
- A middle or side part keeps the look soft and elegant.
7. Retro Gyaru with Dark Brown Hair
Retro Gyaru is inspired by the original 1990s style, often featuring dark brown hair with highlights. Hair can be voluminous with waves or styled in a chic bob. Makeup emphasizes large, defined eyes with dark eyeliner and mascara, complemented by soft blush and glossy lips. This style is perfect for those who love nostalgia with a modern twist.
Makeup Tips:
- Dark eyeliner on the upper lash line.
- Voluminous mascara for defined eyes.
- Peach blush on the cheeks.
- Glossy nude or pink lips.
Hair Tips:
- Brown hair with caramel or golden highlights.
- Loose curls or waves for volume.
- Hair accessories like headbands or clips enhance the retro vibe.
8. Classic Sweet Gyaru with Long Waves
Sweet Gyaru focuses on soft, feminine beauty. Hair is typically long and wavy, often in brown, caramel, or honey shades. Makeup emphasizes big, sparkling eyes with false lashes and light eyeliner. Blush is applied generously for a youthful, sweet appearance, and lips are soft pink or peach.
Makeup Tips:
- Light, neutral eyeshadow with shimmer.
- False lashes for a wide-eyed effect.
- Pink or peach blush on the apples of the cheeks.
- Soft pink lips with a hint of gloss.
Hair Tips:
- Loose, romantic waves.
- Honey or caramel hair shades work best.
- Hair accessories like bows or clips complete the sweet look.
9. Outdoor Festival Gyaru with Braided Highlights
Festival Gyaru is playful and perfect for summer events. Hair can be styled in braids, pigtails, or loose waves, often with colored highlights. Makeup is bright and fun, with glitter accents, bold eyeshadow, and light lips. This style allows you to experiment with textures and accessories to match your outfit.
Makeup Tips:
- Glitter eyeshadow on eyelids or under the eyes.
- Bold eyeliner and fluttery false lashes.
- Soft coral or pink lips.
- Highlighted cheekbones for a sun-kissed glow.
Hair Tips:
- Braids, pigtails, or half-up styles.
- Add colored streaks or highlights.
- Hair rings, beads, or clips enhance the festival vibe.
10. Elegant Party Gyaru with Sleek Hair
Party Gyaru is all about sophistication and glamour. Hair is sleek, straight, or styled in elegant curls, usually in dark brown or black shades. Makeup emphasizes dramatic eyes with smokey shadows, bold eyeliner, and long false lashes. Lips are often deep red or coral for a luxurious touch. Highlighter and contouring add dimension for a polished, party-ready look.
Makeup Tips:
- Smokey eye makeup with dark shades.
- Thick, dramatic eyeliner and false lashes.
- Bold lip colors in red or coral.
- Contouring and highlighting for a defined face.
Hair Tips:
- Sleek, straight hair or elegant curls.
- Dark brown or black hair shades.
- Add shine serum for a polished look.
Final Thoughts
Gyaru makeup and hair styles are all about expressing individuality, creativity, and confidence. Whether you prefer the soft elegance of Hime Gyaru, the rebellious energy of Ganguro, or the playful Sweet Gyaru, there is a style to suit everyone. Experimenting with different hair colors, makeup techniques, and accessories allows you to create a look that is uniquely yours.
Gyaru is more than just fashion; it is an attitude that celebrates fun, beauty, and self-expression. Use these ten ideas as inspiration to try something new, step out of your comfort zone, and embrace the bold, glamorous world of Gyaru.